Management
Entrepreneur in Residence
Gurugram, Haryana

As Squareboat embarks on next phase of growth, we are looking for Entrepreneurs In Residence (EIR's) to create various B2C and B2B brands.

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About this position

As Squareboat embarks on next phase of growth, we are looking for Entrepreneurs In Residence (EIR's) to create various B2C and B2B brands. The EIR would be responsible for seeding, prototyping and incubating the brand from scratch into a validated business model, i.e. product-market-fit, go-to-market strategy and overall scale-up model. The EIR would work with a pre-allocated budget and will have full independence in hiring a team, designing and executing BTL/ATL marketing plans, defining goto market and deploying other required resources to bring the brand to life.

What are you going to do?

  • Build and lead the team required for the new brand development
  • Define the brand value proposition and translate that into consistent product and communication architecture
  • Formulate and launch relevant products
  • Experiment and define go-to market strategy via online marketing supported with limited offline BTL/ATL marketing
  • Scale the brand to critical mass of customers

You need to have:

  • Strong Entrepreneurial Mindset
  • Ability to build and lead teams
  • Strong Problem Solving and Analytical skills
  • Ability to manage P&L
  • B.Tech. and/or MBA from a reputed college
  • 3+ years of experience in top tier companies/startups
  • Experience of running your own startup a huge plus!
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